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Eric Forsyth; Ph.D., CMAA

Contemporary Sport Management 7th Edition

CSM7c

 

Forsyth, E., Martin, T. & Whisenant, W. (Chapter 8). Interscholastic Athletics. In Pedersen & Thibault (2022, 7th Edition). Contemporary Sport Management. Champaign, IL: Human Kinetics, pp. 172-195.

Branding in Higher Ed: Every University Tells a Story

niversityBranding

 

Forsyth, E. (Chapter 9). A Look From the West: University of Wyoming Athletics. In Lee, et al. (2021). Branding in Higher Ed: Every University Tells a Story. Durham, NC: Carolina Academic Press, pp. 93-104.

Branding in Higher Ed: Every University Tells a Story

niversityBranding

 

Forsyth, E. (Chapter 13). Welcome to Fargo: A Look into North Dakota State University Athletics. In Lee, et al. (2021). Branding in Higher Ed: Every University Tells a Story. Durham, NC: Carolina Academic Press, pp. 139-148.

Contemporary Sport Management 6th Edition

CSMCover

 

Forsyth, E., Martin, T. & Whisenant, W. (Chapter 7). Interscholastic Athletics. In Pedersen & Thibault (2019, 6th Edition). Contemporary Sport Management. Champaign, IL: Human Kinetics. pp. 142-166.

Branded: Branding in Sport Business 2nd Edition

Branded Text

 

Forsyth, E. (Chapter 18). Mossy Oak. In Lee, J. (2018, 2nd Edition). Branded: Branding in Sport Business. Durham, NC: Carolina Academic Press. pp. 213-225. 

Branded: Branding in Sports Business 2nd Edition

Branded Text

 

Forsyth, E. & Lee, J. (Chapter 24). Bass Pro Shops. In Lee, J. (2018, 2nd Edition). Branded: Branding in Sport Business. Durham, NC: Carolina Academic Press. pp. 315-324. 

Contemporary Sport Management 5th Edition

CSM5Edition

 

Whisenant, W. Forsyth, E. & Martin, T. (Chapter 7). Interscholastic Sports. In Pedersen, et al. (2014, 5th Edition). Contemporary Sport Management. Champaign, IL: Human Kinetics, pp. 162-189.

NIAAA's Guide to Interscholastic Athletic Administration

NIAAA2b

 

Forsyth, E. & Olson, J. (Introduction). Challenges in Today's Interscholastic Sport Administration. In Blackburn, et al. (2013). NIAAA's Guide to Interscholastic Athletic Administration. Champaign, IL: Human Kinetics, pp. ix-xvi.

NIAAA's Guide to Interscholastic Athletic Administration

NIAAA2b

 

Forsyth, E. & Olson, J. (Closing). The Future of Sports in Schools. In Blackburn, et al. (2013). NIAAA's Guide to Interscholastic Athletic Administration. Champaign, IL: Human Kinetics, pp. 361-368.

Contemporary Sport Management 4th Edition

CSM4th

 

Whisenant, W. & Forsyth, E. (Chapter 8). Interscholastic Sports. In Pedersen, et al. (2011, 4th Edition). Contemporary Sport Management. Champaign, IL: Human Kinetics. pp. 164-185.

Branded: Branding in Sport Business

Sport Brand

Forsyth, E. (Chapter 5). Mossy Oak. In Lee, J. (2010). Branded: Branding in Sport Business. Durham, NC: Carolina Academic Press. pp. 39-47. 

Branded: Branding in Sport Business

Sport Brand

Lee, J., Forsyth, E. & Bruce, E. (Chapter 29). Bass Pro Shops. In Lee, J. (2010). Branded: Branding in Sport Business. Durham, NC: Carolina Academic Press. pp. 267-275. 
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